Chamonix, the ultimate outdoor laboratory at the foot of Mont Blanc, is an inexhaustible source of inspiration for Dynastar. ‘‘This is where you can find the most demanding skiers in the world, where new trends emerge and new disciplines are invented’’, explains Bruno Cercley, CEO of Rossignol Group.
As part of an ongoing quest to continuously improve products and gain an even deeper understanding of the market, Dynastar and Chamonix have entered into four partnerships with the people who are helping to shape the skis of tomorrow.
La Compagnie du Mont-Blanc
With more than a million skier days per year, 120 kilometres of runs, 22,000 vertical metres and 57% foreign customers, the ski areas and resorts managed by Compagnie du Mont Blanc in the Chamonix Valley represent an exceptional field study.
La Compagnie des Guides de Chamonix
The first mountain guiding company in the world, established in 1821, the Compagnie des Guides de
Chamonixis a prestigious institution that has earned a worldwide reputation. Dynastar and Rossignol are now equipping the 250 guides who will use and recommend the brand on a daily basis.
Le Club des Sports de Chamonix
Dynastar and Rossignol are official sponsors of Kandahar, a legendary stage in the Alpine Skiing World Cup and the only men’s downhill event on the French circuit since 1948. Through the Club des Sports, the Rossignol Group is also promoting skiing and competitive activities for young people living in the Valley.
École Nationale de Ski et d’Alpinisme
The ENS A is the only training organization in France for ski instructors and mountain guides. 3,000 future professionals complete their training and certification each year. The expertise accumulated by the ENSA and its students provides valuable feedback on products and applications, from beginners to advanced skiers.
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