Dynastar and Chamonix are embarking on a new chapter in their history

For the last 50 years, Chamonix and Dynastar have carved out a shared history and nurtured the same passion for snow-capped summits and mountain playgrounds. Together with the Rossignol group, they are now starting a new chapter.

 

Chamonix, the ultimate outdoor laboratory at the foot of Mont Blanc, is an inexhaustible source of inspiration for Dynastar. ‘‘This is where you can find the most demanding skiers in the world, where new trends emerge and new disciplines are invented’’, explains Bruno Cercley, CEO of Rossignol Group.

As part of an ongoing quest to continuously improve products and gain an even deeper understanding of the market, Dynastar and Chamonix have entered into four partnerships with the people who are helping to shape the skis of tomorrow.

La Compagnie du Mont-Blanc

With more than a million skier days per year, 120 kilometres of runs, 22,000 vertical metres and 57% foreign customers, the ski areas and resorts managed by Compagnie du Mont Blanc in the Chamonix Valley represent an exceptional field study.

La Compagnie des Guides de Chamonix

The first mountain guiding company in the world, established in 1821, the Compagnie des Guides de

Chamonixis a prestigious institution that has earned a worldwide reputation. Dynastar and Rossignol are now equipping the 250 guides who will use and recommend the brand on a daily basis.

Le Club des Sports de Chamonix

Dynastar and Rossignol are official sponsors of Kandahar, a legendary stage in the Alpine Skiing World Cup and the only men’s downhill event on the French circuit since 1948. Through the Club des Sports, the Rossignol Group is also promoting skiing and competitive activities for young people living in the Valley.

École Nationale de Ski et d’Alpinisme

The ENS A is the only training organization in France for ski instructors and mountain guides. 3,000 future professionals complete their training and certification each year. The expertise accumulated by the ENSA and its students provides valuable feedback on products and applications, from beginners to advanced skiers.

The Brand

Dynastar, the premium high performance ski brand born in 1963, at the foot of Mont Blanc, is carving out new tracks with Chamonix. Inspired by the following values.

  • Authenticity : Our high-performance products are still designed and tested in Chamonix.
  • Commitment :Our devotion to skiers pushes us ensuring painstaking attention-to-detail.
  • Ingenuity : We develop inspired, innovative solutions to meet the demands of the most challenging mountains in the world.
  • Passion : The Mountains make us stronger.
 
Chamonix, Mont-Blanc
 
Dynastar, the brand of Mont Blanc. The full significance of this signature is clear, considering the geographic location of the Sallanches factory. Less than 15 minutes from one of the biggest and most prestigious playgrounds in the world, Chamonix provides the ideal laboratory for Dynastar to study trends, trials, developments, tests and marketing. This is why each Dynastar ski bears the signature: Born in Chamonix Mont Blanc Valley!

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Born in Chamonix Mont-Blanc Valley